Pineapple, rice bran oil
Two ingredients. Done.
At Yum Society, good taste starts at the source. When the fruit is good, it needs little added – and nothing has to be hidden.


Pineapple
Harvested ripe in Thailand, where pineapple tastes the way it should: sweet, juicy, with a light tartness. It is peeled and sliced on site – the short distance between field and fryer is why the fruit in the pouch still tastes like fruit.

Rice bran oil
The second and last ingredient. Rice bran oil is neutral in taste, stable at heat and an everyday cooking oil in Thailand. It lets the pineapple get crunchy without taking its flavour – and it isn't palm oil.
How the crunch happens
The pineapple pieces are gently vacuum-fried in rice bran oil. Under vacuum the water evaporates at a low temperature – the fruit turns crunchy but keeps its colour, aroma and natural sweetness. No flavourings, no colourings, no sugar on top.
No added sugar – but not sugar-free
We add no sugar. Pineapple naturally contains sugar, and drying concentrates it: a 60 g pouch contains about 45 g of sugar from the fruit. That is why the pack says “no added sugar”, not “sugar-free”. The full nutrition table is on the product page.
What's not in it
The list is short because the ingredient list is short.
- No added sugar
- No flavourings, no colourings
- No palm oil
- Nothing animal – vegan
What we stand for
We taste, compare and often say no. Only what we eat ourselves and pass on with a clear conscience goes into the pouch.
- Origin – we know where the pineapple grows and where it is processed.
- Craft – gently processed so the fruit stays fruit.
- Taste – nothing is adapted or watered down. Not “Thai-style” – Thailand.
All on the pack. And here.
The full nutrition table per 100 g and per 60 g pouch is on the product page.

